Rasik Foils — Aadhya

Rasik Foils

A logo pitch for a foil manufacturing brand with a global presence, built around precision, authenticity, and endurance.

Rasik Foils supplies foils for applications across security, packaging, and labels. The identity needed to communicate the brand's technical expertise while supporting its ambition for a stronger global presence. Highlighting the R was essential, as Rasik Foils is a subsidiary of the Rasik Group.

The chosen direction centers the R as the primary mark. The form was built by combining the qualities that define foil as a material: the shine it exhibits, the folds it takes, and the innovation each application demands. Consistent line weights run through the letterform, referencing the precision and exactness that is central to how Rasik Foils works.

Developed as part of a brand pitch at
SimplePlan Media.